Toyota Debuts at Guangzhou Auto Show with "New Citizen"


On November 22nd, GAC Toyota Motor Co., Ltd. will debut at the Guangzhou Auto Show as a “new citizen”. For this first auto show after entering Guangzhou, Guangzhou Toyota attaches great importance to the largest and most luxurious lineup exhibited so far in China. GAC Toyota and FAW Toyota exhibited more than 20 models at the 2000-square-meter booth. Among them, GAC Toyota will exhibit the first product to be promoted and will be equipped with the engine on CAMRY; at the same time, it will announce the price of the Crown to be listed next spring. FAW-Toyota will bring its hybrid vehicles, which will be put into production next year, to a pioneering exhibition. The biggest highlight of Toyota Motor Corporation's participation in this exhibition is the appearance of GAC Toyota’s “New Citizen” and defines the theme as “Return to your new home”. By then, they will take relevant interactive activities before the booth. In February this year, Guangzhou Toyota Engine Co., Ltd. was established. On September 6th, Guangzhou Toyota Motor Co., Ltd. was established. In China’s largest automotive market, Guangdong, Toyota Motor Co., Ltd. established its first vehicle production and sales base, making Guangdong a Toyota development in China. A core of the business, and this Toyota's exhibition is enough to show Toyota's attention and confidence in the South China market. With the Toyota project was officially settled in Guangzhou, the three major Japanese automakers Toyota, Nissan vehicle production and sales, Honda has been fully settled in Guangzhou, in its gathered around a large number of supporting parts suppliers, the formation of Guangzhou Nansha Development Zone, Guangzhou Autonomous Economic Development Zone, Huadu, Zengcheng Yonghe and other large-scale automobile production and parts supporting bases, a Guangzhou auto industry cluster featuring Japanese auto products are rapidly formed, and the scale advantages and resource advantages brought about by industrial clusters And cost advantages have become increasingly prominent. The formation of the Guangzhou Automobile Industry Cluster with Guangzhou Auto Group as the core will certainly play an important role in enhancing the strength and position of Guangzhou Automobile in the Chinese automobile industry. Toyota Motor and Honda Motor Co., Ltd. belong to the GAC Group's brand, and the market competition will begin. (Zhu Hong)

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