In 2011, without the urgent brakes of the Chinese automobile industry policy, the annual production and sales volume will be undisputed for the third time in the world. Even so, in 2011 China's auto production and sales exceeded 18.5 million vehicles, which is already a foregone conclusion. It will increase at least 2-3% year-on-year in 2010.
At the same time as the development of the vehicle, as of November 2011, conservative statistics show that China’s large and small nearly 40,000 auto parts companies will generate an aggregate output value of about 2 trillion yuan in 2011, up from 1.6 trillion yuan last year. The yuan grows 20%.
However, an unavoidable reality is that China's parts and components companies are faced with great opportunities for development, but also face the unavoidable obstacles in the development process: the overall strength is weak, private enterprises are mostly, they are divided, they are scattered, management is chaotic, and they lack the core Technology, poor overall competitiveness, not only small scale, low concentration of the industry, and most rely on low-cost vicious competition, leading to market disorder, the level of industry can not be improved.
When the trend is becoming more and more advantageous, integration can break through the competition.
As an important part of the automotive industry chain, the auto parts industry has accounted for 50% of the total value of the global automotive industry value chain. The development of parts and vehicles is a kind of lip-to-tooth relationship. "If the parts are strong, the automobile industry will be strong; if the parts and components are weak, the automobile industry will be weak."
The rapid rise of China’s auto market and the huge consumption potential of 1.3 billion people have made foreign parts and components companies see opportunities for more profit in China. In 2011, the top 100 parts and components companies in the world have established branch companies and joint ventures in China. Many of them have already set up their headquarters in China. Many foreign auto parts manufacturers such as Bosch, Denso, Continental, Delphi, and Cummins have already built dozens of production bases and branch offices in China. Up to now, foreign auto parts and components have had a 3/4 share of the Chinese market, and some core components have even reached more than 90%, which shows the strong attraction of the Chinese market.
There is also an indisputable fact that the ever-increasing price war in the entire vehicle market is eroding the profitability of the parts and components industry. The requirements for vehicle manufacturers to reduce costs and ensure profit are increasingly demanding. The establishment of a global procurement platform has increasingly made the domestic zero. Parts corporate crisis highlights. Among the important issues are the small scale of production, the relative inadequacy of independent development capabilities of enterprises, and the seriousness of local protectionism. This has resulted in the formation of parts and components systems that are difficult to scale up, lack of investment in product development, and synchronization between parts and components companies and OEMs. Product development capabilities are difficult to form. These problems have become an important factor affecting the international competitiveness of China's auto parts industry. According to statistics, the market share of the top 100 companies in the domestic spare parts industry accounts for only 50% of the entire industry, far lower than the concentration of the world's automotive industry.
Under such circumstances, as an industry with scale advantages, although the scale of output value of China's auto parts industry is large, it has not exerted scale effect, so the integration and reorganization of the auto parts industry is imperative.
Multiply large parts companies need to expand their product lines
According to statistics, as of the end of 2011, there were more than 8,000 domestic auto parts enterprises above designated size, but more than 85% were private enterprises, and the vast majority of annual sales were below 100 million yuan. The proportion of large auto parts companies in the industry is less than 1%, and large and medium-sized companies are also less than 15%. Moreover, 90% of the market share and manufacturing capacity of these parts and components companies are concentrated in low-end products, and the remaining 10% are involved in high-end products. The vast majority of companies in the product also have joint ventures with foreign partners.
Among the leading domestic parts and components companies, most of the products they produce are concentrated in a single area or a single product, and lack large-scale component groups with comprehensive supporting capabilities. Such as Wanxiang Group (universal joints, etc.), Weichai Power Group (engine), Fast Automotive Transmission Group (gearbox), Shanghai Yanfeng Johnson Controls Seating Company (seats), Zhejiang Asia Pacific Electromechanical Company (ABS, The large-scale parts and components companies such as hydraulic brakes, Ruili Group (brake system), and Fuyao Glass Industry Group (glass), due to a single product line, have intangibly weakened their overall competitiveness and are difficult to cope with international large-scale enterprises in the short term. The supply chain of parts and components is competing against each other.
Compared to foreign large-scale component groups, such as Delphi, Magna, Visteon, etc., most of them are able to meet the full range of OE matching needs and after-sales market demand, except for a few key components.
Therefore, from this perspective, China's parts and components companies must truly synchronize the world, go global, and compete with the international large-scale parts and components group, which will inevitably expand the product line, increase product development, enhance overall strength, and enhance the level of suppliers. To meet the market's multi-line demand.
Strong and strong alliance, supporting the need to break the regional barriers
The single product line of the leading parts and components companies has limited the opportunities to form a comprehensive supporting supplier. In addition to a few large-scale parts and components companies in China that have multiple companies (in the same field as engines, transmissions, brakes, and other types of enterprises), most of the rest are attached to a host plant or a supplier or a second-tier supplier. , such as Shenyang FAW, Hubei FAW, Shanghai SAIC, Chongqing Chang'an, Guangzhou GAC, Anhui's Chery / JAC, Zhejiang's Geely, Shandong's heavy truck / Zhongtong, etc., these host plants are gathered around A large number of parts and components manufacturers, their products are closely related to these OEMs demand and supply, lack of a broader range of market expansion vision, it is difficult to become bigger and stronger, it is difficult to form a climate in the industry.
This kind of development mode of parts and components companies that depends on the development of OEMs also existed in automobile developed countries such as the United States, Japan, and South Korea, such as around the US “New Three (Ford, New GM, and New Chrysler)â€, Toyota, and Honda around Japan. Around South Korea's Hyundai, a large number of parts and components companies have also gathered. The difference is that most of the parts and components companies around them are very competitive and world-renowned spare parts groups, such as Bosch, Denso, Delphi, Magna, NGK, etc. Most of these large-scale component groups are It is equipped with comprehensive supporting capabilities and also has the power to radiate outwards.
At present, with the increasing influence of the auto industry in the world, the desire of the government and the enterprise to become bigger and stronger is becoming more and more urgent, no matter what the government mentioned in the "Auto Industry Adjustment and Revitalization Plan" issued in 2010. The strategic principle of “accelerating the merger and reorganization of parts and components companies and building large-scale parts and components enterprise groups†is that each local government actively constructs parts and components industrial parks and science and technology parks, all of which have objectively promoted the expansion and enhancement of China’s parts and components companies.
At present, six major regional auto parts clusters have been formed in the country, namely the Pan-Yangtze River Delta, the Pan-Pearl River Delta, the northeast zone with Ha, Chang and Shen as the central axis, Wuhan as the center, and the central and southern regions formed by Zhengzhou and Changsha. The southwestern triangle area formed by Chongqing, Chengdu and Liuzhou and the economic zone around Bohai Bay. The market share of auto parts in these regions is 86%, of which the Yangtze River Delta accounts for 39%.
The geographical scale brought about by the accumulation of parts and components can complement each other and reduce the costs of logistics and warehousing. However, if we really want to enlarge and strengthen the auto parts industry in China, we must also strengthen technology research and development, upgrade core technologies, and implement integration optimization. In order to form a real sense of scale effect, we can continue to respond to the impact of foreign-owned parts and components enterprises. Only in this way can we gradually grasp the right to speak and standard in the process of China's auto industry from big to strong.
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